SINGER / SONGWRITER / PRODUCER
| INTRODUCTION Serene Koong 龚芝怡 is a Mandarin-English singer, songwriter and producer who has been acclaimed in the music industry with 9 major career awards, including the Global Chinese Golden Chart Awards, Singapore Hit Awards, and Asian Academy Creative Awards. Driven by her dedication to her craft and the desire to remain authentic as an artist, she subsequently stepped up to the role of producer for her works in 2013 and rose to prominence with her break out hit “幸福不难”, which remains one of television's most memorable theme songs. Her works have found critical and commercial success, and her top 5 songs on Spotify have amassed over 5 million streams. ARTISTRY Music has to come from a place within us that is honest and real. These are the qualities that define her artistry, and the same which have attracted a growing fan base for her music in Singapore, Malaysia, Taiwan and China. THE BIG LEAP TO FILM Serene wrote, performed and produced the theme song 心肝 (Precious) for Kelvin Tong's film in the SG 50 Anthology "7 Letters", a film by seven award winning Singaporean film makers (Boo Junfeng, Eric Khoo, K Rajagopal, Jack Neo, Tan Pin Pin, Royston Tan and Kelvin Tong) to celebrate Singapore's Golden Jubilee. Serene joins the company of prolific Singaporean musicians who have had their work featured in "7 Letters", including Golden Horse Award winner Ricky Ho as well as Dick Lee's composition "Bunga Sayang". REGIONAL APPEAL Backed by the success of "The Dream Makers" and its theme song (幸福不难), Serene was invited again to work with the sequel to this award winning drama series. "All Alone" (当世界只剩下我一个人） is the sub theme song she has written, performed and produced for this highly anticipated 2015 blockbuster "The Dream Makers 2" which won big at the 2016 Star Awards including "Best Drama Series" as well as "Best Actor" and "Best Actress". The series features prominent female Singaporean artists in its OST. Apart from Serene, it has featured songs performed by Tanya Chua and Kit Chan. The song also charted top 10 in Spotify's Singapore Viral 50 Chart and that year, it held the year to date record for the longest chart history on the "Chinese Golden Charts". NURTURING YOUNG GENERATION SINGAPOREAN ARTISTS Serene has also played an active role in nurturing younger artists in recent years. She was a featured guest speaker and judge for SG:SW I Write The Songs, a nationwide mandarin-pop songwriting festival in 2019. 2018 also saw Serene taking on the role of Singing Mentor (歌唱导师） on MediaCorp’s highly televised Singing Competition “SPOP Sing!”, alongside well-known music veterans Billy Koh and Lee Shih Shiong (judges), Nathan Hartono, Joanna Dong and Boon Hui Loo (Ambassadors) and other prominent Singaporean artists and producers in the search for the next homegrown talent. WORKING WITH OTHER ARTISTS Artists who have recorded and performed Serene’s works include Valen Hsu 许如云 and Janice Vidal. She has also worked on the post production team for the recent album for Jam Hsiao’s band - LION 狮子合唱团 titled “Replay”. She remains driven by her passion for creating impactful “Made in Singapore” music.
AWARDS 得奬紀錄 2021 ASIAN ACADEMY CREATIVE AWARDS
2018 COMPASS AWARDS
2017 GLOBAL CHINESE GOLDEN CHART AWARDS（全球流行音乐金榜年度盛典）
NOMINATIONS 提名 2014 ASIAN TELEVISION WARDS
2011 STAR AWARDS 新加坡红星大奖
FEATURED WORKS 代表作品 《When It Leads Me Back To You》 Theme Song, MediaCorp Ch5 Drama Series "Slow Dancing" Credits: Composer / Lyricist / Singer / Producer 《Save Me From Myself》 Theme Song, MediaCorp Ch5 Drama Series "KIN" Credits: Composer / Lyricist / Singer / Producer 《当世界只剩下我一个人》 Sub Theme Song, MediaCorp Ch8 Blockbuster Drama Series "The Dream Makers 志在四方 2" Credits: Composer / Lyricist / Singer / Producer
Theme Song, MediaCorp Ch8 TV 50th Anniversary Blockbuster Drama Series"The Dream Makers 志在四方 " Credits: Composer / Lyricist / Singer / Producer
Credits: Composer / Lyricist / Singer
FEATURED WORK WRITTEN FOR OTHER ARTISTS 其他歌手作品
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